What 17,241 HVAC customer reviews reveal
Every review of 95 contractors in five cities, read rather than counted. 60.8% of reviews that name a price are negative.
Read the review studyAuthor
Shaurya Jain
Last updated
Shaurya Jain is the founder of Honest HVAC Marketing Agency, a marketing agency working exclusively with residential and light commercial HVAC contractors. He worked agency-side in digital marketing from 2021 to 2025 before founding Honest HVAC Marketing Agency in March 2025 to focus specifically on the HVAC industry.
What I do
Local SEO, Google Business Profile and conversion work for HVAC contractors
Every account is mine. Nothing gets handed off to an account manager.
Jain specializes in local SEO, Google Business Profile management, and conversion rate optimization built around how HVAC contractors actually generate calls and booked jobs. He oversees every client account personally, reporting on booked jobs rather than traffic or rankings alone.
In the press
Speaking and media
He speaks to media on topics including local SEO for trades and home-service businesses, lead-tracking and attribution for service companies, and how HVAC contractors are adapting their marketing to seasonal demand.
Unedited
Watch me talk shop, not just claim it
Two interviews I did on other people's shows, recorded straight through and not mine to cut. The fastest way to check whether how I talk about this work matches what the rest of this site says.
Original research
The studies I publish
I run the numbers myself before I write the conclusion. Three studies here, each with the full methodology linked, not just the headline stat.
What 430,066 backlinks reveal about HVAC SEO
The link profile behind the number one map-pack result in 45 US cities. A quarter of them have no real links at all.
Read the backlink studyWhat ranks 998 HVAC companies in 46 markets
Map-pack position correlated against reviews, links and star rating. Reviews win. Star rating does nothing.
Read the ranking study4 reasons your HVAC SEO campaign failed
The pattern we see across failed HVAC SEO contracts, before you're three months in and stuck.
5 marketing truths every HVAC business owner needs to hear
What actually drives HVAC leads, said straight instead of sold to you.
Location
Based in Fort Myers, Florida
Honest HVAC Marketing Agency is based in Fort Myers, Florida, and serves HVAC contractor clients across the United States. Connect with Shaurya on LinkedIn.
Want to see if I'm the right fit for your HVAC business?
One call, twenty minutes, with me directly - not a salesperson. You will get a straight answer on whether local SEO, Facebook ads or a new site is what you actually need.
Book a call with me